WE ARE BLUESUMMIT
blueSummit is an agency for international performance marketing. We design and realize online campaigns that increase new customer acquisition, customer loyalty, and our client’s online sales success. In this, we focus primarily on SEA, SEO, and Affiliate Marketing. As a full-service partner, we assist and advise our clients at every step of the way to the summit –from strategic consulting, planning, and realization, to the optimization of long-term online marketing strategies. We offer cross-channel, device-independent, and locally or internationally oriented concepts custom-tailored to meet our client’s specific needs.
Our mindset and work ethic is characterized by online thinking, technological expertise, and efficiency-oriented-decisions. Our clients appreciate our skills and our collaboration in partnerships based on mutual trust and respect. We meet our clients at eye level and lead them to the summit of success. Our professional expertise in numerous segments and a portfolio of around 140 prominent clients makes us one of the leading agencies in the world of performance marketing.
Founder & Managing Director
Strategy and Marketing
OUR STORY OF DIGITAL SUCCESS
blueSummit was founded by Sebastian Sommerer in 2008. With the vision of creating an agency to design and realize contemporary, client-specific solutions for the digital challenges of tomorrow, blueSummit is today one of the most successful agencies in the world of performance marketing. The name blueSummit stands for integrity and trust. The “summit” is our declared objective and we accompany and assist our clients on the various routes of online marketing that take them to the top.
Sebastian Sommerer founded BlueSummit Media GmbH in Munich. The offices in Hamburg and Vienna opened a short time later.
Axel Schönau joins the agency as the second managing director.
In the meantime, the client base has grown to more than 50 enterprises, including big names like BASE, Lufthansa, OTTO and SWISS.
More than 70 employees now manage the accounts of German and international customers.
blueSummit is awarded the “Fair Company” seal of approval.
blueSummit celebrates its 5th anniversary and has become firmly established in the ranks of the leading performance marketing agencies in Germany.
With the participation of Equistone Partners Europe, blueSummit gets together with Performance Media, econda, and Delasocial in March to found the Performance Interactive Alliance (PIA).
In a takeover, blueSummit acquires SoQuero, the Frankfurt-based online marketing agency from Intershop Communications AG. Dymatrix becomes a member of the PIA.
The blueSummit subsidiary SoQuero GmbH now trades under the name of Feed Dynamix GmbH.
THE IDEA BEHIND BLUESUMMIT
Sebastian Sommerer has been actively involved in online marketing for more than 15 years. During his time as Head of Sales at bigmouthmedia, he had already established a wide-ranging network before leaving them in 2008 to found Blue Summit Media GmbH in Munich. At that time, online marketing was on the upswing and revealed no end of exciting opportunities. With a large portion of courage, and driven by his passion for online marketing, he realized his idea of an entirely new and innovative online marketing agency working on the principles and values of long-term partnership that are reflected in more transparency and sustainable online success for its clients.
blueSummit stands for professionalism and outstanding expertise. We lead our clients to the peak of success, the “summit”. Along the way, we assist and advise our clients as partners, makers & doers, and a source of inspiration. This visionary approach is currently realized by a team of around 180 colleagues. A team that shares the passion and pleasures of online marketing and fills every project for every client with its enthusiasm for making things happen.
A NETWORK OF MULTIFACETED EXPERTISE
PERFORMANCE INTERACTIVE ALLIANCE
blueSummit has been part of the PIA Group since 2014. The PIA Group is the leading digital service provider in Germany and combines strategy, creativity and technology to Data Driven Marketing. With analytical and technological know-how, the 1200 experts of the PIA Group support customers and partners in the digital transformation of their business models, contribute to new business and customer acquisition and optimize customer value and relationships. The group is united by the claim to sustainably improve the efficiency and effectiveness of all digital sales and marketing activities of customers (B2C & B2B).
Feed Dynamix is a subsidiary of blueSummit. Feed Dynamix, the software of the same name, offers online stores a comprehensive, full-service solution for data driven product marketing. This enables online stores to list their products in more than 1,800 digital marketing channels in over 45 different countries. The software automates the entire process of data feed marketing – from data analysis and control within sales channels to optimization of product data. Since 2007, online stores place their trust in Feed Dynamix data feed marketing technology. Find out more at: www.feed-dynamix.de/en/